Prepr is a headless CMS designed to empower B2B marketing teams with tools for effortless content management and personalized experiences. It facilitates the creation of high-performance websites optimized for lead generation.
Key features include:
- Personalization: Tailor content to specific audiences using first-party data to enhance engagement and conversion rates.
- Visual Editor: Create and manage content without developer assistance through an intuitive visual interface.
- Martech Integrations: Seamlessly connect with CRM systems like HubSpot and Salesforce to synchronize buyer signals and adapt content dynamically.
- A/B Testing: Optimize content performance by running A/B tests directly within the CMS.
- AI Assist: Leverage AI tools for content generation and optimization.
Prepr's use cases include building adaptive websites, managing multi-site deployments, and creating personalized content experiences to drive lead generation and improve marketing ROI.